CUSTOMER STORY
5,682 new reviews. 13 locations. No new office staff.
Appliance EMT runs review automation through ReviewWheel and uses it as their wedge for scaling into new markets.
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Markate + ReviewWheel
Markate is a business management platform for home service providers, combining CRM, job management, sales automation, and marketing capabilities in one tool. ReviewWheel fires on Work Order Completed — the moment your customer was thrilled with the finished work, not days later when the invoice clears. Setup is handled for you on a 30-minute DFY call.
30 minutes
Setup time
5 data points
What syncs
$89/mo
Pricing from
How it works
Your tech marks the work order complete in Markate
Markate runs on work orders. Your tech finishes the job — paperwork signed, the customer walks the property and gives the nod — and they mark the work order Complete on their phone. That’s the cleanest signal in the entire Markate data model that the work is genuinely done, and crucially, it’s earlier than the invoice. Most review automation tools that connect to Markate fire on invoice or payment events — asking the customer for a review at the moment they just parted with their money, not the moment they were thrilled with the finished work. Those are two very different emotional states, and they produce very different review response rates. ReviewWheel fires on Work Order Completed instead, capturing the wow window while it’s still open.
ReviewWheel picks up the event
The moment your tech marks the work order complete, ReviewWheel pulls the customer name, email, phone number, work order date, and the tech’s name into the request queue. Setup is handled for you on a 30-minute DFY call — we provision your account, wire up the Work Order Completed automation, and verify the first test request firing before we hang up. You don’t touch a config screen, you don’t authorize a stack of OAuth prompts, and you don’t need to learn any new tooling.
A personalized request lands while the customer is still wowed
Two hours after Work Order Completed, ReviewWheel sends a branded SMS or email with the customer’s name and your logo, and a one-tap link to your Google Business Profile. The two-hour delay is intentional: it gives your tech time to wrap up cleanly and the customer time to settle back into their day. Combined with the personalized image request feature — the actual job photo, attached to a message addressed to the customer by name — this is the highest-converting moment in the entire customer journey. And it lands before the invoice does.
What ReviewWheel pulls from Markate
- Customer name
- Email address
- Phone number
- Work order date
- Technician name
Your Markate account stays the source of truth. ReviewWheel reads — it doesn't write back to your job records.
EVERY PLAN INCLUDES
We set it up together, live.
No "self-serve setup tutorial." No "watch this YouTube video." When you sign up for ReviewWheel, we book a setup call, connect your tool, and your first review request goes out before the call ends. That's on Starter, Growth, and Pro — same setup, same support, every plan.
See pricingPRICING
Same price. Same setup. Pick your volume.
Starter
$99 /mo
Up to 50 review requests/month
Start 10-Day Free TrialGrowth
$179 /mo
Up to 100 review requests/month
Start 10-Day Free TrialPro
$279 /mo
Up to 300 review requests/month
Start 10-Day Free TrialFAQ
Questions about Markate + ReviewWheel
We handle setup for you on a 30-minute DFY call. You don't need to learn any new tooling, build automations, or configure anything yourself. We provision your ReviewWheel account, connect it to your Markate, activate the Work Order Completed automation, and verify it's firing before we hang up. You log in, we do the rest.
Within minutes of your tech marking the work order complete in Markate, the request gets queued. ReviewWheel then waits an additional two hours before sending — giving your tech time to wrap up cleanly and the customer time to settle back into their day. Total time from Work Order Completed to review request: typically under 3 hours.
No. ReviewWheel fires on the Work Order Completed trigger, not on payment. The customer gets the review request at the emotional peak — when they just saw the finished work — regardless of when they pay. Most other review tools wait for payment or invoice events, which is why we outperform them on response rates.
Only what's needed to personalize the review request: customer name, email, phone number, the work order date, and the tech's name. No payment information, no internal notes, no customer history.
ReviewWheel scales across multi-location operations. Each Markate account connects to your ReviewWheel separately, and the review requests route to the correct Google Business Profile based on the work order's location data.
Yes. Every Google review you've already earned stays on your Google Business Profile permanently — those are owned by Google, not by any review tool. ReviewWheel just becomes the new engine generating future requests. Your historical reviews are untouched.
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