FieldRoutes + ReviewWheel

How it works

A FieldRoutes route stop closes out

Pest control and lawn care don’t run on jobs — they run on routes. Your tech works a sequence of stops across a service day, each one with its own customer record and service history. The moment a stop closes in FieldRoutes — the tech logs the visit notes and moves on to the next address — that’s the trigger ReviewWheel watches.

ReviewWheel pulls the stop data, including which tech did the work

Customer name, phone, email, service address, service type, and the technician’s name all flow into the request queue. The technician field is the one detail that matters more in this vertical than anywhere else: pest control and lawn care are relationship businesses, and customers respond to review requests that say “thanks for letting Marcus take care of your treatment today” at roughly double the rate of generic asks. ReviewWheel uses the tech name from FieldRoutes to personalize accordingly.

A request lands tuned for the recurring-service rhythm

The other thing FieldRoutes does that pure one-and-done FSMs don’t: it tells us a customer is recurring. ReviewWheel uses that signal to space out asks intelligently — quarterly pest customers get one request after their first visit, then a fresh ask each season; weekly lawn customers get asked once after their initial cut, not after every mow. The result is steady, compliant review velocity that builds month over month without ever feeling like badgering. Most FieldRoutes operators see 4x review volume within 90 days as recurring routes compound.